today.ng Overview
Alexa Rank
67,218
Daily Pageviews per Visitor
2.0
Daily Time on Site
1:59
Bounce Rate
65.5%
Search Traffic
62.9%
Total Sites Linking In
314
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Nigeria |
85.7% |
|
Kenya |
7.4% |
|
United States |
2.1% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Nigeria |
832 |
|
Kenya |
2,400 |
|
United States |
369,474 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
libya national oil corporation attack |
9.86% |
|
stefan lofven no-confidence |
5.07% |
|
taiwan hospice fire |
3.85% |
|
paris metro world cup |
3.65% |
|
angela merkel iran deal italy |
3.6% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 49,988 | |
| 11,826 | |
| 31,699 | |
| 17,629 | |
| 13,883 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 101,210 | 45 | |
| 3,085 | 9 | |
| 2,741 | 4 | |
| 2,036 | 5 | |
| 672 | 4 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
lagos state |
11,578 | 53 |
|
president muhammadu buhari |
20,436 | 52 |
|
state governments |
15,348 | 49 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
femi otedola |
30 | 29 |
|
rachael oniga |
24 | 17 |
|
cbn blames herders for inflation |
23 | 4 |
|
zenith bank retains position as nigeria's number one tier-1 bank |
23 | 4 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
news |
82 | 82 |
|
the nation newspaper |
62 | 29 |
|
nigerian news |
65 | 31 |
|
nigerian newspaper |
60 | 14 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
eagle online |
21 | 52 |
|
the eagle online |
20 | 46 |
|
winners emerge in 7th uba bumper savings account promo |
20 | 51 |
|
nigerians can now travel across 160 countries without visa – agency |
20 | 45 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
san list |
9 | 2.85% |
|
news today |
58 | 0.01% |
|
this day newspaper |
15 | 2.71% |
|
blueprint newspaper |
15 | 3.08% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 64.2% | |
| 62.9% | |
| 51.8% | |
| 44.8% | |
| 41.8% |
| Website | Referral Sites |
|---|---|
| 787 | |
| 457 | |
| 314 | |
| 236 | |
| 211 |
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