thomascook.com Overview
Alexa Rank
94,841
Daily Pageviews per Visitor
1.7
Daily Time on Site
2:45
Bounce Rate
55.3%
Search Traffic
68%
Total Sites Linking In
1,147
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
64.7% |
|
India |
6.6% |
|
United States |
5.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
2,989 |
|
India |
140,154 |
|
United States |
201,057 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
thomas cook |
6.89% |
|
summer 2018 |
2.38% |
|
thomas cook airlines |
1.91% |
|
thomascook |
0.72% |
|
cruise lines |
0.58% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 21,219 | |
| 73,515 | |
| 34,622 | |
| 472,060 | |
| 36,247 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 925 | 1 | |
| 866 | 45 | |
| 299 | 3 | |
| 75 | 22 | |
| 36 | 2 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
email addresses |
0 | 0 |
|
river cruises |
0 | 0 |
|
financial protection |
33 | 37 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
phuket weather october |
31 | 14 |
|
las palmas weather |
29 | 15 |
|
phuket in december |
29 | 14 |
|
alanya turkey |
28 | 27 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
lisbon weather |
70 | 42 |
|
london weather october |
67 | 26 |
|
london weather september |
69 | 27 |
|
temperature |
81 | 65 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
best time to go to cuba |
38 | 62 |
|
cheap holidays |
35 | 53 |
|
best time to visit cuba |
35 | 62 |
|
holiday deals |
33 | 63 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
weather in cancun |
36 | 0.32% |
|
mediterranean cruise |
44 | 0.16% |
|
miami weather january |
17 | 4.65% |
|
mauritius weather |
29 | 0.97% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 74.7% | |
| 68% | |
| 55.5% | |
| 53.9% | |
| 53% |
| Website | Referral Sites |
|---|---|
| 1.7 k | |
| 1.1 k | |
| 695 | |
| 278 | |
| 181 |
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