thelocal.it Overview
Alexa Rank
63,351
Daily Pageviews per Visitor
1.5
Daily Time on Site
1:48
Bounce Rate
66.4%
Search Traffic
48.4%
Total Sites Linking In
2,078
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
27.4% |
|
Italy |
19.6% |
|
United Kingdom |
11.9% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
44,797 |
|
Italy |
6,996 |
|
United Kingdom |
18,332 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
tourists piazza venezia |
13.77% |
|
italy roman gold coins |
7.54% |
|
ferrari 2022 hybrid cars |
4.14% |
|
italy news |
1.93% |
|
bologna italy |
1.85% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 168,366 | |
| 49,745 | |
| 18,546 | |
| 9,376 | |
| 211,876 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 3,394 | 46 | |
| 2,767 | 101 | |
| 2,419 | 15 | |
| 1,165 | 23 | |
| 301 | 44 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
news agency |
94 | 47 |
|
villa |
18 | 5 |
|
rome |
278 | 12 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
amalfi coast |
31 | 52 |
|
traveling to italy |
29 | 25 |
|
italian wedding traditions |
27 | 19 |
|
italy flag |
26 | 46 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
iran |
69 | 62 |
|
eurovision 2022 |
53 | 28 |
|
alec baldwin |
81 | 60 |
|
raffaella carrà |
69 | 33 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
best italian movies |
36 | 58 |
|
how to get green pass italy |
29 | 58 |
|
green pass italy how to get |
29 | 58 |
|
italian website |
28 | 64 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
italian hand gestures |
19 | 2.1% |
|
matteo renzi |
27 | 0.73% |
|
prego italian |
25 | 1.76% |
|
james pallotta |
25 | 1.52% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 70.2% | |
| 58% | |
| 52.9% | |
| 48.4% | |
| 48.4% |
| Website | Referral Sites |
|---|---|
| 9.8 k | |
| 2.1 k | |
| 792 | |
| 523 | |
| 520 |
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