starbucks.com.cn Overview
Alexa Rank
17,203
Daily Pageviews per Visitor
3.5
Daily Time on Site
1:37
Bounce Rate
56.0%
Search Traffic
11%
Total Sites Linking In
191
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
China |
96.2% |
|
United States |
1.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
China |
4,154 |
|
United States |
149,087 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
starbucks |
10.52% |
|
starbucks china |
8.02% |
|
星巴克 |
7.88% |
|
latte vs cappuccino |
7.83% |
|
latte |
6.25% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 521,291 | |
| 217,603 | |
| 383,225 | |
| 52,026 | |
| 562,025 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 29 | 13 | |
| 8 | 3 | |
| 6 | 1 | |
| 4 | 258 | |
| 3 | 599 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
social responsibility |
2 | 898 |
|
mobile apps |
1 | 1,794 |
|
coffee beans |
2 | 898 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
starbucks cup |
42 | 34 |
|
starbucks coffee |
38 | 41 |
|
starbucks wifi |
34 | 30 |
|
coffee |
32 | 58 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
macchiato |
59 | 47 |
|
caffe latte |
57 | 28 |
|
coffee |
75 | 58 |
|
flat white |
54 | 42 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
starbucks store locator |
34 | 13 |
|
starbucks online store |
23 | 66 |
|
starbucks.com store locator |
21 | 57 |
|
starbucks free wifi |
19 | 54 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
latte vs coffee |
16 | 4.67% |
|
starbucks reserve |
40 | 0.17% |
|
cappucino |
29 | 0.57% |
|
冷萃咖啡 |
20 | 1.66% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 61.8% | |
| 48.9% | |
| 26% | |
| 11% | |
| Website | Referral Sites |
|---|---|
| 750 | |
| 191 | |
| 133 | |
| 132 | |
| 80 |
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