southwesternrailway.com Overview
Alexa Rank
181,224
Daily Pageviews per Visitor
2.5
Daily Time on Site
2:45
Bounce Rate
40.5%
Search Traffic
58%
Total Sites Linking In
464
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
80.7% |
|
United States |
3.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
2,552 |
|
United States |
279,376 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
south western railway |
5.42% |
|
train times |
2.8% |
|
swr |
2.23% |
|
south west trains times |
1.54% |
|
south west trains |
1.5% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 27,447 | |
| 323,885 | |
| 182,417 | |
| 274,180 | |
| 372,407 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 7,089 | 5 | |
| 1,143 | 22 | |
| 715 | 37 | |
| 401 | 102 | |
| 293 | 59 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
train service |
52 | 392 |
|
engineering work |
32 | 629 |
|
network rail |
32 | 163 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
uk railway |
36 | 16 |
|
uk train |
35 | 25 |
|
brighton railway station |
35 | 8 |
|
brighton station |
32 | 8 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
northern rail |
59 | 25 |
|
uk train |
52 | 25 |
|
avanti west coast |
19 | 29 |
|
uk train tickets |
52 | 22 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
buy train tickets |
45 | 57 |
|
cheap train tickets |
42 | 54 |
|
buy train ticket |
33 | 58 |
|
buy train tickets online |
28 | 61 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
london to southampton |
24 | 2.23% |
|
glasgow to london train |
23 | 2.2% |
|
bath to london |
19 | 3.58% |
|
reading train station |
14 | 4.28% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 58% | |
| 52.7% | |
| 46.7% | |
| 32.2% | |
| 31.5% |
| Website | Referral Sites |
|---|---|
| 942 | |
| 677 | |
| 555 | |
| 511 | |
| 464 |
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