southampton.ac.uk Overview
Alexa Rank
39,199
Daily Pageviews per Visitor
2.5
Daily Time on Site
2:27
Bounce Rate
64.7%
Search Traffic
62.3%
Total Sites Linking In
5,718
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
China |
41.0% |
|
United Kingdom |
20.9% |
|
United States |
7.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
China |
11,718 |
|
United Kingdom |
2,895 |
|
United States |
44,368 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
university of southampton |
5.55% |
|
southampton |
5.06% |
|
southampton university |
1.52% |
|
tamvada |
0.8% |
|
sussed login |
0.69% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 47,368 | |
| 21,798 | |
| 31,050 | |
| 25,238 | |
| 24,318 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 6,195 | 30 | |
| 5,988 | 26 | |
| 3,643 | 47 | |
| 2,512 | 31 | |
| 2,149 | 40 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
new study |
92 | 66 |
|
university of birmingham |
10 | 12 |
|
university of bristol |
30 | 17 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
aerospace engineering |
34 | 43 |
|
beng aerospace engineering |
34 | 11 |
|
library |
30 | 61 |
|
bank statement for uk visa |
30 | 12 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
aerospace engineering |
72 | 43 |
|
exeter |
16 | 45 |
|
pharmacy course |
61 | 19 |
|
python download |
67 | 54 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
university brochure |
24 | 57 |
|
philosophy vs sociology |
24 | 60 |
|
online masters in education uk |
24 | 56 |
|
msc online |
23 | 49 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
what is the speed of light in fibre optic cables? |
11 | 3% |
|
communal narcissism |
19 | 3.94% |
|
chi-square test |
33 | 0.52% |
|
crosstabs |
24 | 3.73% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 62.3% | |
| 50.2% | |
| 45.2% | |
| 30.3% | |
| 21.2% |
| Website | Referral Sites |
|---|---|
| 7.3 k | |
| 6.6 k | |
| 5.7 k | |
| 5.3 k | |
| 2.5 k |
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