snapon.com Overview
Alexa Rank
48,207
Daily Pageviews per Visitor
6.1
Daily Time on Site
3:48
Bounce Rate
40.4%
Search Traffic
35.8%
Total Sites Linking In
915
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
52.7% |
|
United Kingdom |
5.0% |
|
Canada |
3.1% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
14,311 |
|
United Kingdom |
30,447 |
|
Canada |
29,004 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
snap on |
8.12% |
|
snap on tools |
5.28% |
|
snapon |
3.06% |
|
snap on tool box |
1.72% |
|
snap-on |
1.56% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 117,775 | |
| 79,424 | |
| - | |
| 578,963 | |
| 2,697,539 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 177 | 12 | |
| 108 | 9 | |
| 30 | 16 | |
| 4 | 63 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
franchise |
0 | 0 |
|
north dakota |
0 | 0 |
|
rhode island |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
digital torque wrench |
17 | 30 |
|
|
16 | 94 |
|
1a auto |
16 | 46 |
|
split beam torque wrench |
16 | 12 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
scan tool |
58 | 27 |
|
tech2win |
51 | 23 |
|
aeswave |
17 | 27 |
|
zurich zr13 |
19 | 27 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
snap on tools online catalog |
26 | 9 |
|
snap on tools website |
21 | 27 |
|
snap on store |
20 | 21 |
|
snap on tools online |
20 | 11 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
snapchat careers |
34 | 0.36% |
|
triple square socket |
15 | 3.79% |
|
tcmax |
19 | 4.61% |
|
snaptool |
16 | 3.66% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 51% | |
| 46.4% | |
| 35.8% | |
| 26% | |
| Website | Referral Sites |
|---|---|
| 915 | |
| 179 | |
| 174 | |
| 64 |
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