skoda.com.au Overview
Alexa Rank
442,604
Daily Pageviews per Visitor
4.2
Daily Time on Site
2:46
Bounce Rate
10.3%
Search Traffic
21.1%
Total Sites Linking In
63
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
94.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
8,496 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
skoda |
32.58% |
|
skoda octavia |
9.69% |
|
skoda australia |
5.77% |
|
skoda kodiaq |
5.43% |
|
skoda scala |
4.62% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 29,299 | |
| 751,582 | |
| 1,674,325 | |
| 297,484 | |
| 1,557,044 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 95 | 12 | |
| 28 | 8 | |
| 13 | 3 | |
| 2 | 2 | |
| 1 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
augmented reality |
0 | 0 |
|
head-up displays |
0 | 0 |
|
infotainment systems |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
skoda enyaq |
40 | 35 |
|
skoda rapid spaceback |
37 | 22 |
|
skoda electric car |
37 | 12 |
|
skoda update |
35 | 26 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
skoda enyaq |
58 | 35 |
|
skoda citigo |
55 | 32 |
|
skoda rapid spaceback |
60 | 22 |
|
skoda enyaq iv |
53 | 25 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
buy skoda |
34 | 58 |
|
skoda website |
33 | 52 |
|
skoda official website |
32 | 52 |
|
skoda company |
30 | 60 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
skoda rapid |
43 | 0.09% |
|
skoda car |
21 | 1.42% |
|
skoda rs |
21 | 1.44% |
|
skoda vin decoder |
20 | 2.07% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 28.6% | |
| 26.8% | |
| 25.7% | |
| 21.1% | |
| 4.5% |
| Website | Referral Sites |
|---|---|
| 1.7 k | |
| 292 | |
| 63 | |
| 45 | |
| 24 |
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