skechers.com Overview
Alexa Rank
20,501
Daily Pageviews per Visitor
4.3
Daily Time on Site
4:24
Bounce Rate
36.8%
Search Traffic
31.6%
Total Sites Linking In
1,691
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
72.0% |
|
India |
2.3% |
|
Italy |
2.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
3,180 |
|
India |
93,603 |
|
Italy |
10,312 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
skechers |
12.66% |
|
sketchers |
6.5% |
|
skechers shoes |
2.64% |
|
skechers go walk |
1.9% |
|
sketchers for men |
1.54% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 32,576 | |
| 38,608 | |
| 29,716 | |
| 7,374 | |
| 50,542 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 849 | 2 | |
| 680 | 85 | |
| 243 | 5 | |
| 86 | 24 | |
| 13 | 0 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
boots |
0 | 0 |
|
footwear |
12 | 12 |
|
shoes |
1 | 37 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
clarks shoes |
55 | 53 |
|
rockport shoes |
53 | 45 |
|
birkenstock sandals |
53 | 44 |
|
discount shoes |
52 | 38 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
crocs |
59 | 63 |
|
clarks shoes |
60 | 53 |
|
buy shoes |
70 | 36 |
|
converse |
14 | 63 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
sketchers for men |
62 | 33 |
|
shoes online |
61 | 68 |
|
shoe store |
61 | 66 |
|
shoes for women |
61 | 74 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
casual shoes for men |
31 | 0.58% |
|
skechers malaysia |
13 | 5% |
|
new balance |
64 | 0.01% |
|
emoji shoes |
17 | 3.16% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 37.8% | |
| 36.7% | |
| 36.5% | |
| 31.6% | |
| 19.5% |
| Website | Referral Sites |
|---|---|
| 2.6 k | |
| 1.7 k | |
| 818 | |
| 786 | |
| 460 |
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