segment.com Overview
Alexa Rank
9,073
Daily Pageviews per Visitor
5.5
Daily Time on Site
4:39
Bounce Rate
40.2%
Search Traffic
34.9%
Total Sites Linking In
2,337
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
29.1% |
|
India |
27.3% |
|
Saudi Arabia |
5.1% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
13,625 |
|
India |
11,698 |
|
Saudi Arabia |
5,256 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
segment |
9.8% |
|
bing ads |
4.31% |
|
hotjar |
2.79% |
|
segment docs |
1.86% |
|
yandex metrica |
1.59% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 3,339 | |
| 4,664 | |
| 59,894 | |
| 80,385 | |
| 50,701 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 721 | 20 | |
| 468 | 35 | |
| 304 | 38 | |
| 132 | 8 | |
| 113 | 15 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
google analytics |
54 | 68 |
|
product manager |
35 | 34 |
|
customer data |
206 | 36 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
cohort analysis |
31 | 39 |
|
mobile app analytics |
31 | 22 |
|
daily active users |
31 | 20 |
|
retention rate |
30 | 36 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
sendinblue |
71 | 57 |
|
pipedrive |
77 | 56 |
|
spyfu |
67 | 54 |
|
buzzsumo |
59 | 56 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
mixpanel vs amplitude |
23 | 54 |
|
amplitude vs mixpanel |
23 | 54 |
|
best product analytics tools |
22 | 56 |
|
mixpanel vs segment |
22 | 50 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
churn zero |
24 | 1.67% |
|
clearscore |
42 | 0.11% |
|
pingdom tools |
45 | 0.04% |
|
conversions api facebook |
16 | 1.36% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 70.6% | |
| 34.9% | |
| 24.9% | |
| 21.3% | |
| 9.2% |
| Website | Referral Sites |
|---|---|
| 5.4 k | |
| 4.5 k | |
| 2.3 k | |
| 1.3 k | |
| 531 |
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