scottishpower.co.uk Overview
Alexa Rank
53,387
Daily Pageviews per Visitor
4.1
Daily Time on Site
4:58
Bounce Rate
24.6%
Search Traffic
26%
Total Sites Linking In
414
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
96.0% |
|
United States |
1.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
831 |
|
United States |
274,928 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
scottish power |
43.76% |
|
scottish power login |
14.29% |
|
scottish power contact number |
5.81% |
|
scottishpower |
3.8% |
|
scotish power |
2.65% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 346,573 | |
| 116,192 | |
| 26,497 | |
| 30,736 | |
| 1,239,594 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 314 | 18 | |
| 251 | 18 | |
| 129 | 42 | |
| 94 | 20 | |
| 44 | 10 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
energy companies |
3 | 40 |
|
renewable energy |
1 | 25 |
|
electricity |
11 | 18 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
smart top up |
29 | 13 |
|
gas meter broken |
29 | 6 |
|
how to read gas meter |
26 | 17 |
|
how to read meter |
26 | 6 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
energy switching |
51 | 33 |
|
octopus energy |
58 | 40 |
|
energy comparison |
55 | 36 |
|
energy companies |
62 | 30 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
warm home discount |
37 | 55 |
|
electricity price increase |
27 | 64 |
|
power online |
24 | 53 |
|
pay as you go power |
20 | 46 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
extra energy |
19 | 4.87% |
|
what does debit mean |
17 | 2.51% |
|
energy prices |
25 | 0.61% |
|
yorkshire energy |
14 | 3.22% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 43.2% | |
| 39.9% | |
| 31.4% | |
| 26% | |
| 21.1% |
| Website | Referral Sites |
|---|---|
| 715 | |
| 643 | |
| 475 | |
| 414 | |
| 240 |
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