roots.com Overview
Alexa Rank
80,955
Daily Pageviews per Visitor
3.7
Daily Time on Site
3:36
Bounce Rate
32.0%
Search Traffic
51.5%
Total Sites Linking In
554
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Canada |
54.3% |
|
United States |
22.7% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Canada |
4,643 |
|
United States |
92,410 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
roots |
40.12% |
|
roots canada |
17.33% |
|
roots clothing |
1.91% |
|
roots sweatpants |
1.55% |
|
roots usa |
0.97% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 19,437 | |
| 28,640 | |
| 84,334 | |
| 28,843 | |
| 10,086 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 473 | 41 | |
| 198 | 63 | |
| 156 | 78 | |
| 82 | 14 | |
| 69 | 44 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
bodily injury |
1 | 6,148 |
|
fred vanvleet |
2 | 3,197 |
|
adidas |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
adidas |
32 | 73 |
|
mens clothing canada |
30 | 14 |
|
pants men |
27 | 15 |
|
shoes |
26 | 60 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
children's place |
34 | 63 |
|
bath and body works |
79 | 68 |
|
american eagle |
28 | 70 |
|
foot locker |
58 | 57 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
sale |
33 | 68 |
|
mans sales |
30 | 59 |
|
sales canada |
29 | 58 |
|
women sale |
27 | 55 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
leather backpack |
41 | 0.16% |
|
root stock |
31 | 0.16% |
|
leather bag |
33 | 0.24% |
|
leather backpacks |
27 | 1.01% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 51.5% | |
| 45.8% | |
| 44.9% | |
| 41.9% | |
| 23.4% |
| Website | Referral Sites |
|---|---|
| 672 | |
| 624 | |
| 554 | |
| 438 | |
| 142 |
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