rockport.com Overview
Alexa Rank
64,937
Daily Pageviews per Visitor
2.8
Daily Time on Site
3:57
Bounce Rate
46.6%
Search Traffic
14.7%
Total Sites Linking In
319
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
70.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
11,429 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
rockport |
10.78% |
|
rockport shoes |
9.93% |
|
rockport shoes for men |
4.66% |
|
dunham shoes |
3.02% |
|
cobb hill shoes |
2.15% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 134,017 | |
| 28,787 | |
| 306,567 | |
| 2,157,846 | |
| 4,107,617 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 681 | 85 | |
| 609 | 2 | |
| 99 | 55 | |
| 35 | 0 | |
| 23 | 2 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
footwear |
22 | 3 |
|
boots |
66 | 1 |
|
leather |
49 | 2 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
clarks shoes |
40 | 53 |
|
drew shoes |
38 | 34 |
|
clarks |
37 | 58 |
|
vionic shoes |
37 | 49 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
clarks shoes |
60 | 53 |
|
clarks |
62 | 58 |
|
merrell shoes |
19 | 49 |
|
shoe brands |
62 | 36 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
comfortable shoes for women |
45 | 63 |
|
walking shoes for men |
44 | 64 |
|
comfort shoes for women |
42 | 64 |
|
walking shoes for women |
41 | 68 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
comfortable shoes for women |
28 | 1.12% |
|
comfortable walking shoes womens |
22 | 3.16% |
|
walking shoes women |
20 | 3.46% |
|
slip on walking shoes |
19 | 4% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 78.7% | |
| 39.1% | |
| 31.1% | |
| 19.5% | |
| 14.7% |
| Website | Referral Sites |
|---|---|
| 786 | |
| 502 | |
| 319 | |
| 207 | |
| 132 |
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