rba.gov.au Overview
Alexa Rank
70,576
Daily Pageviews per Visitor
1.9
Daily Time on Site
2:28
Bounce Rate
58.4%
Search Traffic
66.9%
Total Sites Linking In
2,454
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
54.4% |
|
India |
13.1% |
|
United States |
4.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
1,039 |
|
India |
54,718 |
|
United States |
158,627 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
aud to usd |
6.22% |
|
rba |
5.05% |
|
inflation calculator |
3.58% |
|
reserve bank of australia |
1.68% |
|
rba interest rate |
1.6% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 24,929 | |
| 234,616 | |
| 52,421 | |
| 15,206 | |
| 33,560 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 5,862 | 89 | |
| 2,410 | 36 | |
| 938 | 31 | |
| 866 | 46 | |
| 155 | 16 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
house of representatives |
15 | 39 |
|
australian government |
157 | 80 |
|
australians |
140 | 38 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
australia population |
39 | 46 |
|
population of australia |
34 | 42 |
|
population australia |
33 | 28 |
|
australia population growth |
30 | 14 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
gdp |
69 | 57 |
|
inflation us |
74 | 29 |
|
currency converter |
66 | 70 |
|
usd |
71 | 61 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
interest rates and yields - money market |
30 | 20 |
|
consumer price index australia |
30 | 23 |
|
consumer price index |
29 | 15 |
|
cost inflation |
27 | 66 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
aud usd exchange rate |
29 | 0.8% |
|
cpi |
54 | 0.03% |
|
what is recession |
20 | 1.9% |
|
advanced economies |
15 | 3.52% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 66.9% | |
| 59.6% | |
| 56.9% | |
| 55.7% | |
| 35.1% |
| Website | Referral Sites |
|---|---|
| 6.6 k | |
| 6.6 k | |
| 3.3 k | |
| 3.3 k | |
| 2.5 k |
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