ralphlauren.com Overview
Alexa Rank
7,441
Daily Pageviews per Visitor
7.0
Daily Time on Site
5:37
Bounce Rate
30.3%
Search Traffic
37%
Total Sites Linking In
3,733
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
71.5% |
|
India |
4.8% |
|
Canada |
2.1% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
2,702 |
|
India |
39,374 |
|
Canada |
10,606 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
ralph lauren |
19.84% |
|
polo ralph lauren |
8.01% |
|
polo |
4.29% |
|
polo shirts |
2.32% |
|
ralph lauren outlet |
1.13% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 7,656 | |
| 11,978 | |
| 2,767 | |
| 24,918 | |
| 13,121 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 2,526 | 8 | |
| 240 | 116 | |
| 191 | 25 | |
| 9 | 4 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
cancer care |
9 | 1,195 |
|
polo |
124 | 138 |
|
ralph lauren |
140 | 135 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
lancome gift with purchase |
48 | 36 |
|
handbags |
47 | 42 |
|
cocktail dresses |
46 | 47 |
|
womens dresses |
46 | 40 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
lacoste |
56 | 57 |
|
calvin klein |
60 | 60 |
|
hugo boss |
13 | 54 |
|
gant |
56 | 45 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
lancome gift with purchase |
48 | 25 |
|
ralph lauren sale |
47 | 57 |
|
ralph lauren kids sale |
46 | 53 |
|
formal dresses for women |
45 | 69 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
club collar shirt |
17 | 3.8% |
|
chaps |
42 | 0.23% |
|
mp3 conconventer |
17 | 1.83% |
|
ralph lauren twisted rope flex toggle bracelet |
15 | 1.64% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 44.9% | |
| 37% | |
| 32.1% | |
| 30.1% | |
| 23.8% |
| Website | Referral Sites |
|---|---|
| 4.1 k | |
| 3.8 k | |
| 3.7 k | |
| 2.2 k | |
| 1.4 k |
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