purina.co.nz Overview
Alexa Rank
1,600,731
Daily Pageviews per Visitor
1
Daily Time on Site
1:03
Bounce Rate
80.5%
Search Traffic
73.7%
Total Sites Linking In
26
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
New Zealand |
67.9% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
New Zealand |
13,208 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
purina dog |
3.76% |
|
maine coon |
3.2% |
|
dog breeds |
2.84% |
|
purina cat food |
2.77% |
|
french bulldog |
2.72% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 4,437,946 | |
| 3,066,902 | |
| 1,343,385 | |
| 3,254,943 | |
| 2,877,627 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
italian greyhound nz |
28 | 9 |
|
border terrier nz |
28 | 8 |
|
boxer puppies |
24 | 38 |
|
rottweiler puppies |
24 | 37 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
german shepherd |
66 | 56 |
|
king charles spaniel |
25 | 42 |
|
basenji |
21 | 49 |
|
poodle |
67 | 50 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
bernese mountain dog for sale |
24 | 63 |
|
miniature schnauzer puppies for sale |
23 | 63 |
|
mini bull terriers for sale |
23 | 46 |
|
border terrier puppies for sale |
21 | 49 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
dog breeds |
62 | 0.01% |
|
russian blue |
45 | 0.06% |
|
cats |
57 | 0.01% |
|
american shorthair |
45 | 0.06% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 73.7% | |
| 71% | |
| 66.7% | |
| 56.3% | |
| 28.6% |
| Website | Referral Sites |
|---|---|
| 57 | |
| 26 | |
| 24 | |
| 21 | |
| 21 |
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