proform.com Overview

Alexa Rank

114,971

Daily Pageviews per Visitor

2.1

Daily Time on Site

2:12

Bounce Rate

49.2%

Search Traffic

37.3%

Total Sites Linking In

182

Traffic Statistics

Audience Geography

United States
Canada
Others
Visitors by Country Site Traffic

United States

62.4%

Canada

4.4%
Rankings by Country Alexa Rank #

United States

42,166

Canada

61,033

Keyword Analysis

Top Keywords

proform treadmill
proform
ifit
proform elliptical
proform hybrid trainer
Top Keywords Search Traffic

proform treadmill

9.53%

proform

6.18%

ifit

3.9%

proform elliptical

3.4%

proform hybrid trainer

2.1%

Audience Report

Audience Overlap

Similar sites that share the same visitors and search keywords with this site.

Similar Sites Alexa Rank
40,723
50,052
170,589
136,868
505,339

Social Engagement

Websites Total Articles Engagement
2,567 2
89 6
87 9
54 2
29 6
Topic Total Articles Engagement

fitness equipment

44 2

medical conditions

53 2

medical professionals

53 2

Keyword Opportunities

Keyword Gaps

Keyword Competitors
Traffic
Search
Popularity

nordictrack commercial 1750

38 36

nordictrack

37 51

nordictrack x22i

36 25

nordictrack c990

34 27

These keywords are driving traffic to competitors, but not to this site.

Easy-to-Rank Keywords

Keyword Relevance to
this site
Search
Popularity

nordictrack

26 51

nordictrack treadmill

63 37

life fitness

46 44

bowflex max trainer m7

25 28

These are popular keywords within this site's competitive power.

Buyer Keywords

Keyword Competitors
Traffic
Organic
Competition

ifit membership cost

44 61

ifit cost

41 63

ifit coach cost

36 17

ifit free trial

36 61

These keywords show a high purchase intent.

Optimization Opportunities

Keyword Search
Popularity
Organic Share
of Voice

stationary exercise bike

21 2.8%

proform smart power 10.0 exercise bike

15 2.84%

proform premier 700 treadmill

16 4.92%

elliptical trainer

34 0.26%

These are very popular keywords that are already driving some traffic to this site.

Competitive Analysis

Websites Search Traffic
83.2%
48.6%
37.3%
37.1%
19.6%
Website Referral Sites
434
315
186
182
119

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