powerswitch.org.nz Overview
Alexa Rank
1,199,588
Daily Pageviews per Visitor
3.3
Daily Time on Site
4:50
Bounce Rate
29.3%
Search Traffic
27.6%
Total Sites Linking In
114
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
New Zealand |
100.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
New Zealand |
1,829 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
power switch |
17.69% |
|
powerswitch |
10.35% |
|
power nz |
3.74% |
|
compare power companies |
3.35% |
|
consumer nz |
3.29% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 5,611,153 | |
| 3,557,573 | |
| - | |
| 2,024,287 | |
| 2,956,127 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 53 | 2 | |
| 14 | 18 | |
| 1 | 30 | |
| 1 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
genesis energy |
0 | 0 |
|
residential customers |
0 | 0 |
|
power company |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
contact power |
17 | 13 |
|
commercial energy providers |
17 | 10 |
|
flick |
12 | 45 |
|
solar calculator |
10 | 38 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
trustpower |
57 | 32 |
|
contact power |
54 | 13 |
|
power shop |
50 | 19 |
|
kiwi power |
47 | 15 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
power prices nz |
44 | 49 |
|
compare power companies nz |
43 | 43 |
|
power companies nz |
42 | 44 |
|
best electricity deals nz |
42 | 14 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
power companies |
23 | 1.98% |
|
nova energy |
25 | 1.16% |
|
energy online |
27 | 0.81% |
|
electricity prices |
23 | 0.73% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 35% | |
| 27.6% | |
| 12.6% | |
| Website | Referral Sites |
|---|---|
| 114 | |
| 47 | |
| 21 | |
| 16 |
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