playtech.co.nz Overview
Alexa Rank
312,114
Daily Pageviews per Visitor
3.6
Daily Time on Site
3:13
Bounce Rate
31.4%
Search Traffic
20.5%
Total Sites Linking In
39
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
New Zealand |
59.5% |
|
United States |
17.9% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
New Zealand |
1,070 |
|
United States |
243,091 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
playtech |
26.86% |
|
playtech new zealand |
4.4% |
|
playtech nz |
2.47% |
|
playtech store |
2.03% |
|
gaming pc |
2.02% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 131,503 | |
| 359,510 | |
| 33,828 | |
| 20,722 | |
| 608,783 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,146 | 12 | |
| 159 | 5 | |
| 133 | 28 | |
| 69 | 14 | |
| 25 | 35 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
shopping experience |
0 | 0 |
|
online shoppers |
1 | 3 |
|
payment plan |
26 | 2 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
computer monitor nz |
34 | 6 |
|
viper mini |
32 | 27 |
|
logitech g502 wireless |
32 | 26 |
|
nintendo switch nz |
32 | 16 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
gaming mouse |
75 | 48 |
|
rtx 3060 |
75 | 48 |
|
mouse pad |
78 | 48 |
|
rtx 3060 ti |
69 | 43 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
monitor sale nz |
37 | 52 |
|
pc online shop |
34 | 49 |
|
gpus for sale |
29 | 71 |
|
buy ddr3 ram |
25 | 65 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
gaming chairs |
46 | 0.06% |
|
viva la dirt |
13 | 2.36% |
|
audio technica headphones |
38 | 0.12% |
|
giveaway |
49 | 0.02% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 39% | |
| 25.6% | |
| 20.5% | |
| 20.4% | |
| 20.1% |
| Website | Referral Sites |
|---|---|
| 638 | |
| 95 | |
| 58 | |
| 39 | |
| 33 |
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