playbill.com Overview
Alexa Rank
49,514
Daily Pageviews per Visitor
1.9
Daily Time on Site
2:19
Bounce Rate
60.9%
Search Traffic
29.8%
Total Sites Linking In
5,068
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
79.9% |
|
India |
2.6% |
|
Canada |
1.9% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
5,203 |
|
India |
132,708 |
|
Canada |
27,040 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
jesus christ superstar egot |
2.57% |
|
marin mazzie dies |
1.27% |
|
robert de niro theater |
0.62% |
|
when did avenue q open on broadway? |
0.48% |
|
sutton foster |
0.37% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 31,949 | |
| 18,309 | |
| 211,579 | |
| 219,198 | |
| 11,532 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 140,538 | 18 | |
| 21,724 | 95 | |
| 5,553 | 227 | |
| 5,227 | 38 | |
| 16 | 4 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
tony awards |
2,537 | 158 |
|
musical |
2,749 | 172 |
|
theater |
2,860 | 109 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
molly griggs |
36 | 25 |
|
mary kate morrissey |
36 | 25 |
|
carmen jones cast |
36 | 12 |
|
melody herzfeld tonys |
35 | 42 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
wicked tickets |
61 | 36 |
|
raul julia |
78 | 39 |
|
hamilton tour dates |
67 | 27 |
|
shows in nyc |
60 | 27 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
straight white men broadway review |
49 | 71 |
|
pretty woman broadway reviews |
44 | 71 |
|
betty buckley hello dolly reviews |
44 | 66 |
|
best broadway shows |
43 | 70 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
neil simon rumors |
18 | 3.57% |
|
dear evan hansen tickets broadway |
20 | 4.4% |
|
agatha christie's ordeal by innocence |
31 | 0.61% |
|
famous broadway musicals |
18 | 3.8% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 53% | |
| 50% | |
| 38.2% | |
| 29.8% | |
| 26.8% |
| Website | Referral Sites |
|---|---|
| 10.3 k | |
| 5.1 k | |
| 3 k | |
| 1.5 k | |
| 1.4 k |
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