philips-hue.com Overview
Alexa Rank
28,609
Daily Pageviews per Visitor
3.7
Daily Time on Site
2:50
Bounce Rate
42.8%
Search Traffic
51.8%
Total Sites Linking In
823
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
33.0% |
|
Germany |
12.9% |
|
United Kingdom |
5.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
14,192 |
|
Germany |
6,833 |
|
United Kingdom |
11,047 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
philips hue |
16.74% |
|
hue |
4.03% |
|
philips hue bridge |
1.63% |
|
phillips hue |
1.57% |
|
philips |
1.53% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 779,393 | |
| 206,306 | |
| 58,011 | |
| 2,213,576 | |
| 313,822 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 3,497 | 4 | |
| 396 | 36 | |
| 377 | 24 | |
| 35 | 94 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
mobile apps |
16 | 182 |
|
amazon alexa |
114 | 29 |
|
google assistant |
116 | 31 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
philips hue entertainment |
28 | 26 |
|
hue entertainment |
27 | 31 |
|
phillips hue sync |
23 | 22 |
|
outdoor hue lights |
22 | 18 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
philips hue reset |
64 | 12 |
|
philips hue entertainment |
20 | 26 |
|
hue entertainment |
29 | 31 |
|
ambilight |
62 | 35 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
philips hue website |
32 | 61 |
|
hue website |
28 | 45 |
|
philips hue store |
26 | 67 |
|
hue white vs white ambiance |
23 | 59 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
hue plus |
21 | 3.63% |
|
philips hub |
15 | 3.9% |
|
my hue |
30 | 1.09% |
|
wall switch |
23 | 1.15% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 66.7% | |
| 51.8% | |
| 16.7% | |
| 13.8% | |
| 11.4% |
| Website | Referral Sites |
|---|---|
| 2 k | |
| 1.6 k | |
| 823 | |
| 88 | |
| 34 |
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