perfumania.com Overview
Alexa Rank
236,894
Daily Pageviews per Visitor
2.1
Daily Time on Site
2:10
Bounce Rate
54.6%
Search Traffic
39.7%
Total Sites Linking In
188
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
62.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
64,580 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
perfumania |
18.09% |
|
mens cologne |
1.63% |
|
cologne for men |
1.37% |
|
perfumania near me |
1.31% |
|
perfume |
1.12% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 276,331 | |
| 14,168 | |
| 84,593 | |
| 16,938 | |
| 128,475 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 869 | 9 | |
| 515 | 5 | |
| 81 | 5 | |
| 58 | 47 | |
| 8 | 17 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
text messages |
0 | 0 |
|
cologne |
12 | 0 |
|
perfumes |
20 | 46 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
fragrance |
53 | 45 |
|
fragrancex |
41 | 45 |
|
chloe perfume |
40 | 34 |
|
eau de parfum |
39 | 38 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
givenchy perfume |
62 | 29 |
|
fragrance |
65 | 45 |
|
prada l'homme |
65 | 34 |
|
chloe perfume |
62 | 34 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
discount perfume |
59 | 50 |
|
discount cologne |
57 | 50 |
|
perfume online |
56 | 62 |
|
buy perfume online |
56 | 53 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
4711 cologne |
26 | 1.23% |
|
sofia vergara perfume |
17 | 4.22% |
|
jessica simpson fancy |
14 | 3.95% |
|
lacoste essential |
23 | 1.53% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 53.1% | |
| 39.7% | |
| 35.5% | |
| 19.1% | |
| 18.8% |
| Website | Referral Sites |
|---|---|
| 576 | |
| 542 | |
| 273 | |
| 188 | |
| 40 |
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