penguinrandomhouse.com Overview
Alexa Rank
16,150
Daily Pageviews per Visitor
1.6
Daily Time on Site
1:32
Bounce Rate
73.5%
Search Traffic
52%
Total Sites Linking In
18,310
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
50.2% |
|
China |
7.1% |
|
United Kingdom |
5.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
4,332 |
|
China |
36,999 |
|
United Kingdom |
7,760 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
who wrote replenishing the earth? |
0.8% |
|
penguin random house |
0.67% |
|
when was the war of the worlds published? |
0.43% |
|
books to read |
0.42% |
|
best books to read |
0.35% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 23,601 | |
| 2,035 | |
| 38,566 | |
| 330 | |
| 6,920 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 25,943 | 37 | |
| 24,558 | 96 | |
| 12,823 | 23 | |
| 5,811 | 31 | |
| 1,662 | 10 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
new york times |
8,539 | 130 |
|
story telling |
1,535 | 180 |
|
bestselling authors |
5,217 | 125 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
the president is missing |
44 | 44 |
|
my sister's grave |
44 | 24 |
|
american gods book |
43 | 34 |
|
judy bloom books |
42 | 56 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
thinking fast and slow |
66 | 47 |
|
rich dad poor dad |
68 | 51 |
|
never split the difference |
69 | 43 |
|
book |
77 | 58 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
best sellers |
50 | 73 |
|
the greatest salesman in the world |
43 | 72 |
|
failure is an option |
43 | 70 |
|
the firm book |
43 | 58 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
the book of awesome |
18 | 3.69% |
|
american pastoral |
38 | 0.2% |
|
bookstagram |
30 | 1.22% |
|
good talk |
17 | 3.95% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 54.2% | |
| 52% | |
| 50.2% | |
| 34.1% | |
| 32% |
| Website | Referral Sites |
|---|---|
| 65.8 k | |
| 18.3 k | |
| 11.4 k | |
| 6.7 k | |
| 2.4 k |
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