otterbox.com Overview
Alexa Rank
36,036
Daily Pageviews per Visitor
3.0
Daily Time on Site
3:13
Bounce Rate
34.0%
Search Traffic
48%
Total Sites Linking In
1,070
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
75.9% |
|
Canada |
7.5% |
|
Pakistan |
1.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
7,958 |
|
Canada |
8,636 |
|
Pakistan |
63,111 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
otterbox |
17.83% |
|
otterbox warranty |
4.18% |
|
otterbox defender |
2.14% |
|
otterbox cooler |
2.09% |
|
otter box |
1.73% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 105,451 | |
| 154,456 | |
| 2,854 | |
| 92,323 | |
| 88,232 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 285 | 30 | |
| 283 | 16 | |
| 130 | 7 | |
| 90 | 13 | |
| 51 | 25 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
new iphone |
2 | 2 |
|
antimicrobial |
19 | 18 |
|
mobile devices |
113 | 9 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
note 9 case |
33 | 43 |
|
samsung note 9 case |
31 | 37 |
|
google pixel 2 xl cases |
30 | 24 |
|
i phone 8 cases |
30 | 13 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
spigen |
68 | 56 |
|
note 9 case |
58 | 43 |
|
iphone 13 screen protector |
63 | 19 |
|
mous case |
29 | 40 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
best iphone xs max screen protector |
23 | 70 |
|
otterbox vs spigen |
18 | 59 |
|
phone case companies |
17 | 55 |
|
case store |
17 | 53 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
mobile phone case |
31 | 0.33% |
|
brydge 9.7 |
21 | 2.89% |
|
otter pop |
29 | 0.86% |
|
samsung galaxy s8 cases |
26 | 1.38% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 48% | |
| 42.5% | |
| 37.6% | |
| 28.8% | |
| 24.2% |
| Website | Referral Sites |
|---|---|
| 1.1 k | |
| 564 | |
| 465 | |
| 436 | |
| 276 |
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