optimizely.com Overview
Alexa Rank
12,594
Daily Pageviews per Visitor
2.3
Daily Time on Site
2:26
Bounce Rate
61.7%
Search Traffic
58.8%
Total Sites Linking In
6,031
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
India |
31.1% |
|
United States |
21.0% |
|
Nigeria |
4.1% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
India |
11,476 |
|
United States |
16,559 |
|
Nigeria |
8,822 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
optimizely |
4.71% |
|
a/b testing |
3.38% |
|
search engine marketing |
2.84% |
|
what is seo |
1.72% |
|
online marketing |
1.67% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 9,585 | |
| 5,438 | |
| 11,406 | |
| 1,139 | |
| 40,828 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,484 | 4 | |
| 639 | 6 | |
| 348 | 3 | |
| 328 | 2 | |
| 318 | 28 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
google analytics |
4 | 3 |
|
digital marketing |
17 | 4 |
|
conversion rate |
16 | 3 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
ecommerce product |
36 | 10 |
|
what is conversion funnel |
36 | 8 |
|
psychographics |
33 | 40 |
|
landing page design |
33 | 37 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
search console |
10 | 74 |
|
google ads |
12 | 77 |
|
adwords |
13 | 69 |
|
digital marketing |
65 | 62 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
heatmap website |
55 | 55 |
|
website optimization |
54 | 61 |
|
website heatmap |
51 | 27 |
|
heat map website |
51 | 55 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
usp full form |
33 | 0.2% |
|
google ab testing tool |
13 | 3.09% |
|
heatmap python |
24 | 0.87% |
|
call for action |
25 | 1.17% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 62.5% | |
| 58.8% | |
| 46.6% | |
| 41.3% | |
| 19.9% |
| Website | Referral Sites |
|---|---|
| 8.8 k | |
| 6 k | |
| 3.9 k | |
| 1.7 k | |
| 999 |
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