obi.at Overview

Alexa Rank

71,535

Daily Pageviews per Visitor

2.9

Daily Time on Site

3:42

Bounce Rate

41.8%

Search Traffic

50.8%

Total Sites Linking In

485

Traffic Statistics

Audience Geography

Austria
Germany
Others
Visitors by Country Site Traffic

Austria

 88.5%

Germany

 5.0%
Rankings by Country Alexa Rank #

Austria

 97

Germany

 19,616

Keyword Analysis

Top Keywords

obi
obi graz
bodendecker schatten bienen
winkelschleifer 750mm
obi villach
Top Keywords Search Traffic

obi

 7.5%

obi graz

 1.09%

bodendecker schatten bienen

 1.07%

winkelschleifer 750mm

 0.91%

obi villach

 0.78%

Audience Report

Audience Overlap

Similar sites that share the same visitors and search keywords with this site.

Similar Sites Alexa Rank
80,085
77,113
71,171
5,385
3,668

Keyword Opportunities

Keyword Gaps

Keyword Competitors
Traffic		 Search
Popularity

noppenbahn bauhaus

 33 8

europaletten

 32 16

waffenschrank

 31 12

uhu flüssigmetall

 31 7

These keywords are driving traffic to competitors, but not to this site.

Easy-to-Rank Keywords

Keyword Relevance to
this site		 Search
Popularity

werkbank

 60 25

sichtschutz garten

 47 15

mdf platten

 46 10

fugenmörtel

 50 13

These are popular keywords within this site's competitive power.

Buyer Keywords

Keyword Competitors
Traffic		 Organic
Competition

bauhaus online shop

 38 14

obi online shop

 33 55

obi online

 27 62

bauhaus online

 25 54

These keywords show a high purchase intent.

Optimization Opportunities

Keyword Search
Popularity		 Organic Share
of Voice

gaskocher

 17 3.16%

pvc boden

 19 2.11%

sonax

 37 0.38%

8*50

 27 1.24%

These are very popular keywords that are already driving some traffic to this site.

Competitive Analysis

Websites Search Traffic
56.6%
50.8%
48%
35.8%
27.1%
Website Referral Sites
1.7 k
485
400
279
205

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