nyandcompany.com Overview
Alexa Rank
55,704
Daily Pageviews per Visitor
5.4
Daily Time on Site
6:39
Bounce Rate
33.9%
Search Traffic
29.4%
Total Sites Linking In
770
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
77.2% |
|
Ghana |
4.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
8,485 |
|
Ghana |
1,500 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
new york and company |
30.88% |
|
newyorkandcompany |
4.5% |
|
new york and company credit card |
4.47% |
|
ny and company |
2.62% |
|
fashion to figure |
1.74% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 23,602 | |
| 15,221 | |
| 117,930 | |
| 46,812 | |
| 9,612 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 243 | 29 | |
| 188 | 34 | |
| 94 | 4 | |
| 9 | 56 | |
| 2 | 0 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
bold colors |
4 | 1,125 |
|
new york |
8 | 546 |
|
measuring tape |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
skirts |
46 | 38 |
|
new arrivals |
44 | 37 |
|
accessories |
40 | 56 |
|
flutter sleeve dress |
40 | 23 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
accessories |
72 | 56 |
|
childrens place |
35 | 53 |
|
bath and body works |
79 | 68 |
|
victoria's secret |
36 | 64 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
dresses for women |
58 | 69 |
|
blouses for women |
49 | 69 |
|
tops for women |
46 | 69 |
|
clothing store near me |
44 | 64 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
womens dress shirts |
19 | 4.55% |
|
wide leg dress pants |
16 | 4.76% |
|
suede moto jacket |
24 | 2.44% |
|
ny ny |
29 | 1% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 29.4% | |
| 26.6% | |
| 21.3% | |
| 20.7% | |
| 19.2% |
| Website | Referral Sites |
|---|---|
| 2.5 k | |
| 1.8 k | |
| 1.4 k | |
| 770 | |
| 345 |
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