npg.org.uk Overview
Alexa Rank
142,616
Daily Pageviews per Visitor
2
Daily Time on Site
1:27
Bounce Rate
60.8%
Search Traffic
65%
Total Sites Linking In
4,622
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
33.6% |
|
United States |
10.3% |
|
Pakistan |
3.4% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
8,350 |
|
United States |
139,530 |
|
Pakistan |
69,656 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
national portrait gallery |
5.15% |
|
national portrait gallery london |
1.23% |
|
portrait |
0.86% |
|
jacob rothschild |
0.77% |
|
npg |
0.68% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 152,126 | |
| 689,688 | |
| 371,503 | |
| 6,854,598 | |
| 99,056 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 6,597 | 21 | |
| 2,163 | 39 | |
| 1,844 | 13 | |
| 1,690 | 50 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
exhibition |
74 | 614 |
|
national portrait gallery |
367 | 133 |
|
portrait |
1,066 | 58 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
sir joseph noel paton |
27 | 6 |
|
scottish national gallery |
23 | 25 |
|
monarch of the glen painting |
23 | 7 |
|
sir david wilkie |
23 | 6 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
buckingham palace |
19 | 51 |
|
house of tudor |
58 | 28 |
|
frogmore house |
74 | 39 |
|
princess eugenie of york |
75 | 39 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
buy art prints uk |
15 | 49 |
|
sell and repent |
14 | 45 |
|
buy prints |
13 | 55 |
|
national portrait gallery store |
13 | 28 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
suzanna hamilton |
30 | 0.41% |
|
lillie langtry |
31 | 0.7% |
|
serena dunn rothschild |
22 | 1.86% |
|
duchess of sutherland |
14 | 4.82% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 75.6% | |
| 65% | |
| 63.5% | |
| 28.6% | |
| Website | Referral Sites |
|---|---|
| 4.6 k | |
| 2.2 k | |
| 2.1 k | |
| 2 k | |
| 1.4 k |
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