northwestern.edu Overview
Alexa Rank
4,411
Daily Pageviews per Visitor
5.0
Daily Time on Site
4:01
Bounce Rate
49.4%
Search Traffic
37.5%
Total Sites Linking In
24,344
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
38.4% |
|
China |
29.2% |
|
India |
6.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
1,295 |
|
China |
2,174 |
|
India |
9,597 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
northwestern university |
2.57% |
|
do a barrel roll |
1.15% |
|
northwestern |
0.72% |
|
zoom login |
0.44% |
|
google gravity |
0.44% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 2,677 | |
| 5,617 | |
| 2,836 | |
| 2,270 | |
| 4,256 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 24,114 | 41 | |
| 22,425 | 32 | |
| 16,598 | 25 | |
| 14,323 | 35 | |
| 10,440 | 43 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
lead authors |
263 | 45 |
|
new study |
350 | 35 |
|
columbia university |
124 | 21 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
columbia university |
51 | 58 |
|
pubmed |
47 | 71 |
|
early decision deadline |
46 | 25 |
|
student health |
45 | 32 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
mba |
63 | 56 |
|
moodle |
12 | 62 |
|
northwestern football |
62 | 46 |
|
northwestern minnesota |
49 | 14 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
difference in differences |
31 | 73 |
|
online masters programs |
26 | 71 |
|
difference in difference |
25 | 73 |
|
free robux generator |
24 | 69 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
alpha phi alpha |
38 | 0.3% |
|
james reilly |
16 | 3.86% |
|
radiation heat transfer |
24 | 1.45% |
|
smith mundt act |
19 | 4.79% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 44.3% | |
| 39.6% | |
| 38.5% | |
| 37.5% | |
| 35.8% |
| Website | Referral Sites |
|---|---|
| 43.4 k | |
| 41.1 k | |
| 28.8 k | |
| 25.4 k | |
| 24.3 k |
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