net-a-porter.com Overview
Alexa Rank
1,065
Daily Pageviews per Visitor
5.67
Daily Time on Site
4:19
Bounce Rate
37.3%
Search Traffic
30.9%
Total Sites Linking In
6,453
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Japan |
44.4% |
|
United States |
17.2% |
|
China |
6.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Japan |
812 |
|
United States |
5,839 |
|
China |
17,925 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
net a porter |
8.26% |
|
net |
6.91% |
|
netaporter |
3.94% |
|
lisa bonet |
2.34% |
|
gucci |
1.72% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 667 | |
| 783 | |
| 1,026 | |
| 1,675 | |
| 404 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 6,421 | 18 | |
| 580 | 6 | |
| 417 | 27 | |
| 406 | 12 | |
| 159 | 33 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
international women's day |
0 | 0 |
|
t shirt |
46 | 148 |
|
stella mccartney |
71 | 115 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
designer shoes |
43 | 31 |
|
designer gowns |
42 | 18 |
|
designer sandals |
41 | 20 |
|
long sleeve |
39 | 45 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
designer shoes |
65 | 31 |
|
philipp plein |
56 | 43 |
|
mcm |
73 | 53 |
|
dsquared2 |
69 | 42 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
acne studios sale |
55 | 66 |
|
self portrait sale |
51 | 61 |
|
buy designer fashion |
51 | 66 |
|
designer sale |
50 | 66 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
palm angels |
41 | 0.07% |
|
gucci marmont small |
18 | 3.9% |
|
net-a-porter coupon |
14 | 4.91% |
|
victoria victoria beckham |
15 | 3.28% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 33.3% | |
| 30.9% | |
| 29% | |
| 28.5% | |
| 18.4% |
| Website | Referral Sites |
|---|---|
| 6.5 k | |
| 3.9 k | |
| 2.4 k | |
| 2.1 k | |
| 1.4 k |
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