nationaltrust.org.uk Overview
Alexa Rank
58,017
Daily Pageviews per Visitor
3.8
Daily Time on Site
3:11
Bounce Rate
56.3%
Search Traffic
61.6%
Total Sites Linking In
16,819
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
80.2% |
|
United States |
6.8% |
|
India |
3.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
1,097 |
|
United States |
62,967 |
|
India |
127,650 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
national trust |
2.89% |
|
carrick-a-rede northern ireland |
1.73% |
|
national trust membership |
1.65% |
|
giants causeway |
1.64% |
|
giant's causeway |
1.22% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 111,541 | |
| 435,900 | |
| 1,679,632 | |
| 966,501 | |
| 232,953 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 11,689 | 46 | |
| 2,491 | 57 | |
| 585 | 17 | |
| 283 | 12 | |
| 57 | 2 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
visitor experience |
139 | 763 |
|
20th century |
358 | 345 |
|
national trust |
4,325 | 67 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
beeston castle |
27 | 17 |
|
minster lovell |
27 | 10 |
|
eltham palace |
26 | 23 |
|
old wardour castle |
26 | 11 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
alnwick castle |
59 | 38 |
|
deal castle |
48 | 16 |
|
belfast |
57 | 49 |
|
norwich castle |
52 | 17 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
english heritage sites |
25 | 10 |
|
deal castle |
21 | 48 |
|
list of english heritage sites |
20 | 12 |
|
national trust sites |
19 | 7 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
coppicing |
24 | 3.53% |
|
dog friendly cottages |
16 | 4.76% |
|
jane morris |
21 | 2.08% |
|
coppice |
27 | 1.99% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 78.3% | |
| 72.7% | |
| 66.2% | |
| 61.6% | |
| 57.1% |
| Website | Referral Sites |
|---|---|
| 16.8 k | |
| 9.6 k | |
| 1.1 k | |
| 365 | |
| 362 |
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