national-lottery.co.uk Overview
Alexa Rank
7,269
Daily Pageviews per Visitor
6.1
Daily Time on Site
5:10
Bounce Rate
19.2%
Search Traffic
20.7%
Total Sites Linking In
846
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
94.3% |
|
United States |
2.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
83 |
|
United States |
39,022 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
lottery |
15.12% |
|
national lottery |
12.76% |
|
lotto |
5.37% |
|
euromillions |
5.19% |
|
win lott |
4.9% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 240,872 | |
| 17,857 | |
| 45,443 | |
| 195,987 | |
| 16,714 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 931 | 0 | |
| 305 | 4 | |
| 83 | 76 | |
| 73 | 36 | |
| 4 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
prize money |
0 | 0 |
|
ticket holders |
0 | 0 |
|
winning numbers |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
irish lottery results |
40 | 20 |
|
irish lotto results |
37 | 24 |
|
irish lotto results tonight |
36 | 16 |
|
irish lottery |
35 | 21 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
powerball |
69 | 70 |
|
powerball results |
64 | 53 |
|
power ball |
68 | 45 |
|
powerball numbers |
68 | 57 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
online lottery |
56 | 58 |
|
lottery online |
45 | 58 |
|
lotto online |
43 | 57 |
|
online lotto |
39 | 56 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
lottery register |
22 | 0.8% |
|
euros results |
14 | 1.74% |
|
number checker |
19 | 2.3% |
|
彩票 |
24 | 1.73% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 60.5% | |
| 46.8% | |
| 37.9% | |
| 22.9% | |
| 20.7% |
| Website | Referral Sites |
|---|---|
| 846 | |
| 184 | |
| 139 | |
| 115 | |
| 40 |
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