mumbrella.com.au Overview
Alexa Rank
66,471
Daily Pageviews per Visitor
1.7
Daily Time on Site
2:04
Bounce Rate
68.9%
Search Traffic
38%
Total Sites Linking In
1,593
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
43.6% |
|
India |
10.0% |
|
United States |
6.2% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
1,897 |
|
India |
56,582 |
|
United States |
145,889 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
the bachelor cast |
2.6% |
|
ninemsn |
2.51% |
|
mumbrella |
2.02% |
|
dr blake mysteries season 6 |
1.23% |
|
daily mail australia |
1.02% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 113,620 | |
| 104,113 | |
| 161,783 | |
| 218,022 | |
| 58,510 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 11,543 | 1 | |
| 8,151 | 6 | |
| 8,088 | 6 | |
| 5,489 | 6 | |
| 5,143 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
new south wales |
354 | 22 |
|
news corp |
293 | 23 |
|
australians |
544 | 16 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
scroll media |
30 | 16 |
|
campaign |
28 | 53 |
|
bumble advertising |
28 | 14 |
|
award school |
25 | 11 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
chemist warehouse |
68 | 52 |
|
scroll media |
46 | 16 |
|
the trade desk |
79 | 43 |
|
award school |
44 | 11 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
sydney radio ratings |
38 | 51 |
|
versa agency |
34 | 55 |
|
radio ratings |
33 | 54 |
|
the royals agency |
32 | 17 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
smh au |
22 | 1.52% |
|
canva tiktok |
16 | 2.01% |
|
yahoo 7 |
21 | 2.19% |
|
auto one |
30 | 0.89% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 45.3% | |
| 43.9% | |
| 40.7% | |
| 38% | |
| 30.5% |
| Website | Referral Sites |
|---|---|
| 1.6 k | |
| 1.2 k | |
| 1 k | |
| 553 | |
| 304 |
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