mullvad.net Overview
Alexa Rank
65,969
Daily Pageviews per Visitor
2.4
Daily Time on Site
2:16
Bounce Rate
43.4%
Search Traffic
23.9%
Total Sites Linking In
624
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
30.0% |
|
Mexico |
17.0% |
|
Hong Kong |
4.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
22,963 |
|
Mexico |
7,119 |
|
Hong Kong |
7,858 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
mullvad |
34.45% |
|
mullvad vpn |
15.89% |
|
mullvad check |
2.82% |
|
mullvadvpn |
2.12% |
|
mullvad download |
1.76% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 95,503 | |
| 328,038 | |
| 210,527 | |
| 355,239 | |
| 2,096,583 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 222 | 173 | |
| 128 | 136 | |
| 66 | 10 | |
| 19 | 53 | |
| 15 | 765 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
tunnels |
21 | 121 |
|
ip address |
47 | 324 |
|
vpn service |
30 | 403 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
openvpn ios |
29 | 26 |
|
vpn tunnel |
28 | 32 |
|
openvpn kill switch |
28 | 17 |
|
what is my ip |
27 | 75 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
what is wireguard |
66 | 15 |
|
wireguard client |
54 | 18 |
|
protonvpn |
71 | 55 |
|
nordvpn |
60 | 66 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
wireguard vs openvpn |
28 | 58 |
|
openvpn vs wireguard |
24 | 62 |
|
free wireguard servers |
21 | 41 |
|
wireguard config file free |
20 | 43 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
wireguard vs openvpn |
26 | 0.52% |
|
webrtc vpn |
10 | 3.17% |
|
mullvad vpn reddit |
11 | 1.78% |
|
openwrt wireguard |
21 | 0.91% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 52.8% | |
| 50% | |
| 29.4% | |
| 23.9% | |
| 23.2% |
| Website | Referral Sites |
|---|---|
| 2.2 k | |
| 949 | |
| 624 | |
| 129 | |
| 64 |
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