mcclatchy.com Overview
Alexa Rank
114,986
Daily Pageviews per Visitor
2.8
Daily Time on Site
1:37
Bounce Rate
36.8%
Search Traffic
8.1%
Total Sites Linking In
312
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
72.4% |
|
India |
17.1% |
|
Pakistan |
4.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
25,523 |
|
India |
94,207 |
|
Pakistan |
64,145 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
mcclatchy |
26.25% |
|
el nuevo herald |
6.31% |
|
bellingham herald |
5.72% |
|
nuevo herald |
4.5% |
|
mcclatchy newspapers |
4.42% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 3,239,814 | |
| 736,814 | |
| - | |
| 21,323 | |
| - |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 47 | 19 | |
| 3 | 6 | |
| 1 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
sacramento bee |
29 | 16 |
|
kansas city star |
29 | 16 |
|
miami herald |
31 | 15 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
nextbee |
13 | 22 |
|
centre daily times |
11 | 36 |
|
best value copy |
11 | 29 |
|
herald online |
11 | 24 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
athens banner herald |
10 | 31 |
|
houston chronicle |
21 | 50 |
|
atlanta journal constitution |
64 | 39 |
|
valley news dispatch |
28 | 38 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
the mcclatchy company |
20 | 54 |
|
mcclatchy company |
19 | 61 |
|
miami herald media company |
17 | 20 |
|
best value copy |
11 | 70 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
the bellingham herald |
28 | 1.01% |
|
the fresno bee |
28 | 1% |
|
kansas city star |
47 | 0.07% |
|
star telegram |
39 | 0.27% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 8.3% | |
| 8.1% | |
| Website | Referral Sites |
|---|---|
| 312 | |
| 35 | |
| 2 |
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