lightreading.com Overview
Alexa Rank
45,011
Daily Pageviews per Visitor
1.5
Daily Time on Site
2:02
Bounce Rate
71.2%
Search Traffic
39.8%
Total Sites Linking In
2,115
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Hong Kong |
30.0% |
|
United States |
17.3% |
|
India |
11.4% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Hong Kong |
1,217 |
|
United States |
38,451 |
|
India |
58,278 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
directv now dvr |
2.71% |
|
light reading |
2.16% |
|
cox gigablast |
2.08% |
|
5g news |
1.07% |
|
helium network |
0.84% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 64,403 | |
| 70,556 | |
| 58,112 | |
| 139,205 | |
| 127,855 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 26,667 | 5 | |
| 5,733 | 25 | |
| 5,075 | 4 | |
| 206 | 3 | |
| 48 | 16 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
t mobile |
1,140 | 16 |
|
nokia |
1,436 | 14 |
|
at&t |
1,773 | 10 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
qualcomm nxp |
38 | 49 |
|
5g use cases |
37 | 18 |
|
rima qureshi |
36 | 12 |
|
china 5g network |
32 | 6 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
spectrum mobile launch |
61 | 12 |
|
charter spectrum cell phone |
61 | 17 |
|
charter spectrum cell phone service |
63 | 19 |
|
network slicing |
61 | 25 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
small cell technology companies |
36 | 51 |
|
small cell companies |
35 | 49 |
|
5g verizon vs at&t |
29 | 61 |
|
t mobile market share |
28 | 61 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
john donovan at&t |
21 | 3% |
|
kubernetes vmware |
19 | 3.56% |
|
video sharing website |
24 | 0.93% |
|
new ip |
19 | 3.11% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 53.8% | |
| 47.5% | |
| 44.2% | |
| 39.8% | |
| 35.6% |
| Website | Referral Sites |
|---|---|
| 2.1 k | |
| 1.7 k | |
| 1.4 k | |
| 1.2 k | |
| 920 |
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