kraftheinz.com Overview
Alexa Rank
291,942
Daily Pageviews per Visitor
2.3
Daily Time on Site
1:26
Bounce Rate
57.0%
Search Traffic
18.2%
Total Sites Linking In
23
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
14.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
171,016 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
kraft heinz |
25.88% |
|
kraft heinz traineeship |
12.65% |
|
kraft heinz careers |
12.34% |
|
the kraft heinz company |
4.2% |
|
kraft foods |
2.76% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 4,757,051 | |
| - | |
| 5,405,133 | |
| 2,179,881 | |
| 162,213 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 57 | 22 | |
| 3 | 3 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
global citizen |
0 | 0 |
|
kraft heinz |
1 | 2 |
|
food and beverage |
1 | 2 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
heinz logo |
28 | 22 |
|
the kraft heinz |
26 | 7 |
|
kraft india |
21 | 14 |
|
kraft heinz india |
19 | 15 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
heinz kraft |
63 | 17 |
|
the kraft heinz |
19 | 7 |
|
heinz ketchup |
69 | 37 |
|
heinz products |
57 | 19 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
the kraft heinz company |
40 | 59 |
|
kraft heinz company |
35 | 58 |
|
kraft company |
25 | 58 |
|
kraft heinz company chicago il |
19 | 58 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
the kraft heinz company |
24 | 1.01% |
|
kraft heinz chicago |
17 | 1.7% |
|
kraft heinz co |
18 | 0.88% |
|
kraft heinz uk |
7 | 4.41% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 48.8% | |
| 18.2% | |
| Website | Referral Sites |
|---|---|
| 1.1 k | |
| 23 | |
| 9 | |
| 1 |
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