kitchenware.com.au Overview
Alexa Rank
224,539
Daily Pageviews per Visitor
3.1
Daily Time on Site
2:50
Bounce Rate
54.5%
Search Traffic
34.7%
Total Sites Linking In
11
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
84.0% |
|
New Zealand |
2.5% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
5,151 |
|
New Zealand |
20,921 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
kitchenware |
10.8% |
|
kitchen knife australia |
3.62% |
|
cinnamon placemats and coasters |
2.69% |
|
australian table knives |
2.66% |
|
kitchen knife distributor australia |
2.38% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 277,543 | |
| 179,891 | |
| 76,872 | |
| 431,133 | |
| 723,186 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
cookware |
31 | 38 |
|
paring knife |
31 | 38 |
|
cast iron pan |
31 | 37 |
|
kitchen accessories |
31 | 36 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
cutlery set |
70 | 30 |
|
knife block |
66 | 35 |
|
cookware |
57 | 38 |
|
cutlery |
73 | 44 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
buy wooden cutting board |
42 | 49 |
|
buy chopping boards |
41 | 54 |
|
buy cutting board |
40 | 55 |
|
buy wooden chopping board |
40 | 48 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
australian cheese knives |
12 | 2.8% |
|
unique kitchen knives australia |
12 | 3.74% |
|
serving platters |
32 | 0.32% |
|
peeler |
31 | 0.45% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 48.1% | |
| 41.3% | |
| 34.7% | |
| 32.8% | |
| Website | Referral Sites |
|---|---|
| 126 | |
| 109 | |
| 80 | |
| 11 | |
| 3 |
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