kcl.ac.uk Overview
Alexa Rank
11,081
Daily Pageviews per Visitor
4.8
Daily Time on Site
5:54
Bounce Rate
36.2%
Search Traffic
25.1%
Total Sites Linking In
10,744
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United Kingdom |
37.9% |
|
China |
23.7% |
|
United States |
7.0% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United Kingdom |
349 |
|
China |
6,237 |
|
United States |
15,226 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
king's college london |
5.1% |
|
kings college london |
2.34% |
|
kings college |
1.78% |
|
king's college |
1.74% |
|
kcl |
1.58% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 22,927 | |
| 13,385 | |
| 21,798 | |
| 13,353 | |
| 40,294 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 11,175 | 65 | |
| 8,130 | 50 | |
| 8,068 | 35 | |
| 6,192 | 30 | |
| 5,980 | 26 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
imperial college london |
91 | 159 |
|
king's college london |
2,807 | 76 |
|
university of manchester |
40 | 97 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
aerospace engineering |
41 | 43 |
|
beng |
40 | 31 |
|
phd |
39 | 57 |
|
mechanical engineering |
39 | 49 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
computer science degree |
71 | 35 |
|
ucl |
71 | 53 |
|
city university of london |
62 | 33 |
|
city university london |
62 | 28 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
uk online mba |
27 | 51 |
|
arabic degree online uk |
27 | 51 |
|
online phd programs uk |
26 | 60 |
|
phd online uk |
25 | 57 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
jo johnson |
22 | 1.48% |
|
ozlem gurses |
9 | 2.98% |
|
student services |
33 | 0.51% |
|
guy's hospital |
17 | 4.99% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 50.2% | |
| 45.2% | |
| 37.1% | |
| 28.7% | |
| 25.1% |
| Website | Referral Sites |
|---|---|
| 13.1 k | |
| 13 k | |
| 10.7 k | |
| 7.3 k | |
| 6.6 k |
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