irmi.com Overview
Alexa Rank
168,081
Daily Pageviews per Visitor
1.2
Daily Time on Site
1:37
Bounce Rate
79.3%
Search Traffic
74.8%
Total Sites Linking In
1,310
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
52.0% |
|
Singapore |
3.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
54,355 |
|
Singapore |
27,059 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
waiver of subrogation |
0.92% |
|
commercial general liability insurance |
0.72% |
|
mga insurance |
0.53% |
|
insurance declaration page |
0.52% |
|
subrogation |
0.47% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 78,439 | |
| 58,974 | |
| 72,491 | |
| 388,051 | |
| 146,435 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 24,428 | 4 | |
| 380 | 1 | |
| 380 | 3 | |
| 356 | 5 | |
| 136 | 3 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
new jersey |
0 | 0 |
|
new york state |
4 | 1 |
|
insurance companies |
73 | 2 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
business insurance |
34 | 44 |
|
insuretech |
34 | 35 |
|
insurtech |
31 | 39 |
|
commercial insurance brokers |
30 | 20 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
business insurance |
64 | 44 |
|
insurance broker |
55 | 39 |
|
home insurance |
68 | 50 |
|
restaurant insurance |
62 | 21 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
am best rating |
32 | 17 |
|
claims made vs occurrence |
32 | 50 |
|
insurance ratings |
31 | 65 |
|
insurance wholesaler |
31 | 57 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
indemnity bond meaning |
18 | 4.81% |
|
am best rating |
30 | 0.98% |
|
business interruption |
19 | 2.61% |
|
claimant |
38 | 0.38% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 81.5% | |
| 80.9% | |
| 74.8% | |
| 65.1% | |
| 51.9% |
| Website | Referral Sites |
|---|---|
| 11.3 k | |
| 6.1 k | |
| 1.3 k | |
| 602 | |
| 186 |
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