interparcel.com Overview
Alexa Rank
66,460
Daily Pageviews per Visitor
3.1
Daily Time on Site
4:33
Bounce Rate
34.0%
Search Traffic
38.8%
Total Sites Linking In
159
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
51.2% |
|
United Kingdom |
42.1% |
|
New Zealand |
0.7% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
2,137 |
|
United Kingdom |
5,226 |
|
New Zealand |
20,083 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
interparcel |
22.61% |
|
dpd |
9.93% |
|
royal mail |
3.48% |
|
hermes drop off |
2% |
|
parcel send |
1.18% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 174,983 | |
| 228,804 | |
| 82,668 | |
| 22,807 | |
| 1,105,483 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 300 | 4 | |
| 24 | 1,137 | |
| 10 | 2 | |
| 9 | 2 | |
| 5 | 0 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
closing date |
1 | 23,244 |
|
linkedin pages |
1 | 23,244 |
|
prize winner |
1 | 23,244 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
delivery service |
34 | 38 |
|
tracking |
32 | 57 |
|
australia post |
30 | 52 |
|
track |
30 | 51 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
dhl tracking |
63 | 70 |
|
tracking |
68 | 57 |
|
dhl tracking number |
63 | 47 |
|
tracking parcel |
59 | 28 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
shipping courier |
43 | 57 |
|
courier online |
35 | 54 |
|
fixed price premium |
30 | 52 |
|
cheap courier |
26 | 46 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
dpd delivery |
17 | 3.61% |
|
send a parcel |
16 | 3.44% |
|
tnt express |
39 | 0.13% |
|
ups drop off point |
21 | 1.42% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 38.8% | |
| 37.4% | |
| 28.9% | |
| 18.7% | |
| 15.4% |
| Website | Referral Sites |
|---|---|
| 489 | |
| 284 | |
| 232 | |
| 165 | |
| 159 |
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