instacart.com Overview
Alexa Rank
1,126
Daily Pageviews per Visitor
9.33
Daily Time on Site
6:60
Bounce Rate
41.1%
Search Traffic
19.7%
Total Sites Linking In
4,146
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
88.6% |
|
China |
3.8% |
|
India |
1.7% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
300 |
|
China |
17,963 |
|
India |
20,903 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
instacart |
10.32% |
|
grocery delivery |
1.22% |
|
costco |
0.83% |
|
instacart shopper |
0.64% |
|
whole foods |
0.48% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 4,425 | |
| 8,634 | |
| 6,525 | |
| 11,159 | |
| 80,308 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 3,168 | 6 | |
| 1,249 | 46 | |
| 1,149 | 19 | |
| 835 | 54 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
covid-19 vaccines |
2 | 24 |
|
zip code |
6 | 2 |
|
krogers |
4 | 369 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
|
36 | 94 |
|
puffins cereal |
36 | 25 |
|
supermarket near me |
35 | 42 |
|
bakery |
34 | 48 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
fresh direct |
80 | 51 |
|
trader joes |
79 | 55 |
|
trader joe's |
82 | 66 |
|
bodega latina |
57 | 14 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
grocery store near me |
53 | 64 |
|
grocery store |
51 | 71 |
|
order groceries online |
48 | 65 |
|
online grocery delivery |
45 | 64 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
gluten free tortellini |
22 | 3.51% |
|
cheetos paws |
19 | 3.11% |
|
fred meyer beaverton |
18 | 4.76% |
|
"\"the wine shop\"" |
12 | 4.81% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 69.2% | |
| 47.7% | |
| 32.8% | |
| 26.9% | |
| 19.7% |
| Website | Referral Sites |
|---|---|
| 10.9 k | |
| 6.8 k | |
| 4.1 k | |
| 3.9 k | |
| 1.2 k |
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