immigration.govt.nz Overview
Alexa Rank
19,445
Daily Pageviews per Visitor
6.0
Daily Time on Site
10:00
Bounce Rate
27.0%
Search Traffic
23.5%
Total Sites Linking In
3,236
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
New Zealand |
31.1% |
|
United States |
8.3% |
|
Australia |
6.8% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
New Zealand |
75 |
|
United States |
31,745 |
|
Australia |
3,761 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
new zealand |
3.93% |
|
new zealand immigration |
3.89% |
|
new zealand visa |
2.86% |
|
new zealand pr |
2.8% |
|
nz immigration news |
2.18% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 138,365 | |
| 97,613 | |
| 35,821 | |
| 38,106 | |
| 16,307 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 637 | 164 | |
| 264 | 52 | |
| 81 | 23 | |
| 25 | 19 | |
| 7 | 9 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
ministry of health |
10 | 171 |
|
alert levels |
11 | 175 |
|
new zealand |
151 | 51 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
my ird login nz |
29 | 15 |
|
nz health |
26 | 10 |
|
ministry of health |
24 | 42 |
|
studylink |
22 | 35 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
citizenship new zealand |
51 | 7 |
|
citizenship nz |
10 | 12 |
|
new zealand customs |
48 | 16 |
|
nz customs |
27 | 21 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
new zealand government website |
40 | 57 |
|
new zealand immigration website |
40 | 20 |
|
realme website |
39 | 70 |
|
nz government website |
38 | 54 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
edmund hillary fellowship |
18 | 3.62% |
|
visa verification |
19 | 4.67% |
|
immigration officer |
24 | 1.71% |
|
panel physician |
21 | 1.7% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 65.3% | |
| 55.9% | |
| 28.2% | |
| 23.5% | |
| 0.9% |
| Website | Referral Sites |
|---|---|
| 3.5 k | |
| 3.2 k | |
| 1.5 k | |
| 617 | |
| 170 |
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