ift.org Overview
Alexa Rank
200,352
Daily Pageviews per Visitor
1.5
Daily Time on Site
1:28
Bounce Rate
75.6%
Search Traffic
57.7%
Total Sites Linking In
1,554
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
India |
31.8% |
|
United States |
20.9% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
India |
71,296 |
|
United States |
100,785 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
ift |
11.52% |
|
food science |
5.46% |
|
ift 2018 |
4.35% |
|
food technology |
3.07% |
|
top motivation for sports and nutrition |
1.51% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 1,395,902 | |
| 128,884 | |
| 704,073 | |
| 242,867 | |
| 122,743 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 4,386 | 4 | |
| 3,548 | 6 | |
| 1,854 | 4 | |
| 100 | 15 | |
| 90 | 11 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
plant based |
174 | 5 |
|
food safety |
365 | 5 |
|
chief executive officer |
15 | 7 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
clean label products |
23 | 5 |
|
new food |
20 | 14 |
|
functional ingredients |
20 | 12 |
|
barry callebaut india |
20 | 9 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
civil engineering |
61 | 48 |
|
fashion designer |
66 | 37 |
|
sociology |
71 | 52 |
|
mechanical engineering |
71 | 49 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
plant-based food market |
23 | 54 |
|
organic food market |
18 | 53 |
|
ift solutions |
18 | 2 |
|
best emulsifier for oil and water |
18 | 45 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
extrusion |
39 | 0.3% |
|
sturgeon fish caviar |
11 | 3.09% |
|
packaging |
47 | 0.07% |
|
weekly newsletter |
20 | 1.99% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 73.3% | |
| 67.6% | |
| 59.3% | |
| 57.7% | |
| Website | Referral Sites |
|---|---|
| 1.6 k | |
| 1.6 k | |
| 773 | |
| 493 | |
| 176 |
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