icicilombard.com Overview
Alexa Rank
14,141
Daily Pageviews per Visitor
4.29
Daily Time on Site
6:54
Bounce Rate
28.3%
Search Traffic
52%
Total Sites Linking In
255
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
India |
93.4% |
|
United States |
1.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
India |
1,529 |
|
United States |
110,078 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
icici lombard |
10.67% |
|
icici lombard health insurance |
2.97% |
|
car insurance |
2.9% |
|
icici lombard car insurance |
2.9% |
|
icici lombard login |
2.36% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 12,028 | |
| 20,654 | |
| 34,175 | |
| 26,270 | |
| 18,670 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 64 | 230 | |
| 43 | 766 | |
| 25 | 4 | |
| 15 | 68 | |
| 2 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
risk factors |
10 | 1,083 |
|
health insurance |
21 | 630 |
|
medical expenses |
12 | 323 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
critical illness insurance |
44 | 37 |
|
domestic travel insurance |
39 | 22 |
|
pre existing disease |
39 | 7 |
|
commercial car insurance |
38 | 25 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
insurance calculator |
64 | 31 |
|
insurance compare |
62 | 24 |
|
critical illness insurance |
64 | 37 |
|
reliance general insurance |
58 | 40 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
car insurance online |
68 | 62 |
|
travel insurance online |
65 | 62 |
|
bike insurance online |
64 | 62 |
|
two wheeler insurance online |
60 | 62 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
usa travel insurance |
18 | 3.92% |
|
insurance logo |
26 | 0.81% |
|
idv full form |
18 | 3.76% |
|
vin |
50 | 0.08% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 57.7% | |
| 52% | |
| 45.2% | |
| 37% | |
| 32.4% |
| Website | Referral Sites |
|---|---|
| 325 | |
| 255 | |
| 203 | |
| 184 | |
| 170 |
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