hrblock.ca Overview
Alexa Rank
68,662
Daily Pageviews per Visitor
2.2
Daily Time on Site
2:46
Bounce Rate
52.9%
Search Traffic
44.9%
Total Sites Linking In
246
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Canada |
81.3% |
|
United States |
9.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Canada |
775 |
|
United States |
50,567 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
h&r block |
7.98% |
|
cra login |
5.07% |
|
hr block |
5.04% |
|
h and r block |
2.92% |
|
h&r block canada |
2.52% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 66,663 | |
| 15,446 | |
| 48,424 | |
| 1,639 | |
| 187,586 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 326 | 16 | |
| 215 | 9 | |
| 96 | 10 | |
| 37 | 51 | |
| 5 | 56 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
capital gains |
8 | 24 |
|
income taxes |
17 | 4 |
|
ad blockers |
0 | 0 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
bc tax |
35 | 24 |
|
rrsp contribution limit |
35 | 23 |
|
t4a slip |
35 | 14 |
|
canada caregiver amount for infirm children under age 18 |
35 | 7 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
cra online |
9 | 31 |
|
t5013 |
11 | 19 |
|
canada tax rate |
60 | 27 |
|
salary tax calculator |
62 | 34 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
uccb vs ccb |
40 | 56 |
|
file taxes online canada |
36 | 27 |
|
free tax |
35 | 25 |
|
free tax filing canada |
34 | 53 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
hr and block |
21 | 2.54% |
|
taxes online |
33 | 0.58% |
|
income tax calculator ontario 2021 |
11 | 4.13% |
|
h & r block academy |
18 | 3.54% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 72% | |
| 49.4% | |
| 44.9% | |
| 10.7% | |
| 6.7% |
| Website | Referral Sites |
|---|---|
| 700 | |
| 342 | |
| 246 | |
| 131 | |
| 15 |
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