home-assistant.io Overview
Alexa Rank
12,781
Daily Pageviews per Visitor
5.8
Daily Time on Site
5:11
Bounce Rate
42.6%
Search Traffic
47.7%
Total Sites Linking In
1,502
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
19.2% |
|
China |
14.1% |
|
Germany |
9.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
8,300 |
|
China |
17,329 |
|
Germany |
3,362 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
home assistant |
2.91% |
|
wunderground |
0.81% |
|
homeassistant |
0.55% |
|
time and date |
0.43% |
|
home assistant docker |
0.33% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 142,000 | |
| 142,775 | |
| 69,119 | |
| 44,691 | |
| 162,420 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 1,301 | 119 | |
| 407 | 33 | |
| 95 | 62 | |
| 95 | 46 | |
| 8 | 146 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
open source |
84 | 456 |
|
home automation |
102 | 415 |
|
github |
250 | 131 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
openhab smartthings |
24 | 20 |
|
wall mounted tablet |
21 | 16 |
|
openhab and smartthings |
21 | 11 |
|
mi connector |
20 | 18 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
tasmotizer |
49 | 20 |
|
openhab |
66 | 45 |
|
domoticz |
50 | 37 |
|
sonoff basic r3 |
62 | 12 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
z wave vs wifi |
29 | 66 |
|
openhab vs smartthings |
29 | 53 |
|
home assistant vs openhab |
28 | 52 |
|
z-wave vs wifi |
28 | 63 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
hasbian |
20 | 4.88% |
|
telegram webhook |
22 | 0.95% |
|
mqtt port |
25 | 1.16% |
|
alexa home |
27 | 0.8% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 51.7% | |
| 47.7% | |
| 47.7% | |
| 23.9% | |
| 10.7% |
| Website | Referral Sites |
|---|---|
| 1.5 k | |
| 1.1 k | |
| 696 | |
| 202 | |
| 42 |
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