hko.gov.hk Overview
Alexa Rank
20,741
Daily Pageviews per Visitor
1.5
Daily Time on Site
2:18
Bounce Rate
66.0%
Search Traffic
22.3%
Total Sites Linking In
1,111
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Hong Kong |
69.8% |
|
China |
11.2% |
|
United States |
5.6% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Hong Kong |
199 |
|
China |
32,758 |
|
United States |
43,917 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
天文台 |
9.15% |
|
hong kong weather |
7.89% |
|
hk weather |
3.57% |
|
weather |
3.56% |
|
hko |
3.32% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 15,907 | |
| 14,312 | |
| 216,336 | |
| 10,537 | |
| 21,918 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 36 | 63 | |
| 29 | 16 | |
| 11 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
satellite image |
4 | 324 |
|
weather radar |
4 | 282 |
|
tropical cyclones |
11 | 158 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
友和 |
31 | 30 |
|
b duck |
30 | 17 |
|
零食大王 |
30 | 12 |
|
hibiki 響 |
29 | 6 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
hk news |
60 | 22 |
|
hong kong quarantine |
59 | 23 |
|
mary jean reimer |
60 | 23 |
|
khaw kim-sun |
66 | 32 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
price |
22 | 71 |
|
airpods pro price in hk |
22 | 50 |
|
price rite |
21 | 68 |
|
hong kong website |
21 | 60 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
weather right now |
38 | 0.2% |
|
red sky at morning |
28 | 0.66% |
|
10 day weather forecast |
43 | 0.13% |
|
temperature in uk |
18 | 2.72% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 56.1% | |
| 48.2% | |
| 46% | |
| 37.8% | |
| 22.3% |
| Website | Referral Sites |
|---|---|
| 3.4 k | |
| 2.1 k | |
| 1.6 k | |
| 1.1 k | |
| 537 |
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