hertz.com Overview
Alexa Rank
7,083
Daily Pageviews per Visitor
3.46
Daily Time on Site
4:30
Bounce Rate
32.6%
Search Traffic
40.3%
Total Sites Linking In
4,446
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
United States |
78.3% |
|
Mexico |
3.5% |
|
Canada |
2.3% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
United States |
1,526 |
|
Mexico |
5,129 |
|
Canada |
5,867 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
hertz |
25.29% |
|
hertz car rental |
6.37% |
|
hertz rental car |
4.03% |
|
hertz gold |
2.63% |
|
car rental |
1.93% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| 6,262 | |
| 9,949 | |
| 13,366 | |
| 36,120 | |
| 79,117 |
Social Engagement
| Websites | Total Articles | Engagement |
|---|---|---|
| 6,904 | 4 | |
| 1,989 | 14 | |
| 30 | 4 | |
| 1 | 1 |
| Topic | Total Articles | Engagement |
|---|---|---|
|
auto insurance |
1 | 3 |
|
minimum age |
14 | 15 |
|
car rentals |
37 | 26 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
15 passenger van |
52 | 35 |
|
12 passenger van |
51 | 31 |
|
budget rental |
50 | 45 |
|
rent 15 passenger van |
48 | 27 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
alamo |
14 | 60 |
|
europcar |
56 | 56 |
|
sixt |
61 | 57 |
|
alquiler de autos |
49 | 29 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
cheap car rentals |
71 | 69 |
|
car rental deals |
71 | 69 |
|
cheap rental cars |
66 | 70 |
|
car rental companies |
66 | 70 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
orlando car rentals |
16 | 3.79% |
|
renting a car in italy |
28 | 1.34% |
|
nyc rental car |
17 | 4.85% |
|
dream cars |
23 | 2.34% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 59.4% | |
| 40.6% | |
| 40.3% | |
| 40.2% | |
| 35.9% |
| Website | Referral Sites |
|---|---|
| 4.4 k | |
| 4.3 k | |
| 3.9 k | |
| 2.7 k | |
| 450 |
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