heinemanndutyfree.com.au Overview
Alexa Rank
892,053
Daily Pageviews per Visitor
2.6
Daily Time on Site
2:13
Bounce Rate
40.5%
Search Traffic
77.3%
Total Sites Linking In
13
Traffic Statistics
Audience Geography
| Visitors by Country | Site Traffic |
|---|---|
|
Australia |
95.4% |
| Rankings by Country | Alexa Rank # |
|---|---|
|
Australia |
17,678 |
Keyword Analysis
Top Keywords
| Top Keywords | Search Traffic |
|---|---|
|
sydney duty free |
7.08% |
|
duty free sydney |
6.48% |
|
heinemann |
6.24% |
|
sydney airport duty free |
6.19% |
|
heinemann duty free |
4.42% |
Audience Report
Audience Overlap
Similar sites that share the same visitors and search keywords with this site.
| Similar Sites | Alexa Rank |
|---|---|
| - | |
| - | |
| - | |
| 470,576 | |
| 408,071 |
Keyword Opportunities
Keyword Gaps
| Keyword | Competitors Traffic |
Search Popularity |
|---|---|---|
|
duty free prices |
33 | 14 |
|
duty free shop online |
26 | 14 |
|
duty free airport |
26 | 11 |
|
red label price duty free |
26 | 6 |
These keywords are driving traffic to competitors, but not to this site.
Easy-to-Rank Keywords
| Keyword | Relevance to this site |
Search Popularity |
|---|---|---|
|
johnnie walker island green |
58 | 17 |
|
duty free shop |
53 | 28 |
|
givenchy |
65 | 53 |
|
armani |
15 | 51 |
These are popular keywords within this site's competitive power.
Buyer Keywords
| Keyword | Competitors Traffic |
Organic Competition |
|---|---|---|
|
duty free |
53 | 54 |
|
laphroaig duty free |
39 | 22 |
|
duty free whiskey |
38 | 48 |
|
talisker duty free |
38 | 15 |
These keywords show a high purchase intent.
Optimization Opportunities
| Keyword | Search Popularity |
Organic Share of Voice |
|---|---|---|
|
$59 |
39 | 0.14% |
|
duty free |
43 | 0.08% |
|
jean paul gaultier ultra male |
30 | 0.26% |
|
danzka vodka |
16 | 2.06% |
These are very popular keywords that are already driving some traffic to this site.
Competitive Analysis
| Websites | Search Traffic |
|---|---|
| 77.3% | |
| 51.3% | |
| Website | Referral Sites |
|---|---|
| 125 | |
| 13 |
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